Influencer Program

The LIFT Safety Influencer Program partners with industry professionals, creators, and trade specialists who actively work in construction, utilities, industrial trades, and related fields. The goal of the program is simple: put high-quality safety gear into the hands of real workers and let them demonstrate how it performs in the field.

Unlike typical lifestyle influencer programs, LIFT Safety focuses on authentic worksite credibility. Influencers are selected based on their real-world expertise, community trust, and ability to educate others about safety equipment and best practices.

The Benefits

Rewards to shop at LIFT Safety | Opportunities to be featured on our social channels, site. | Access to offers, announcements, event details, and more.

BRAND GUIDELINES

Because LIFT Safety products are used in professional work environments, brand partners must maintain responsible messaging.

Content must show proper PPE usag, avoid unsafe or reckless demonstrations, align with OSHA-style safety standards and maintain respect for the skilled trades community.

Transparency

Influencers must follow FTC disclosure rules when promoting products.

Our tags: #LIFTSafety #SafetyFirst #PPE

Program Objectives

The program is designed to accomplish four core goals:

Product Awareness
Showcase LIFT Safety products in real job site environments and everyday work scenarios.
Education & Safety Advocacy
Promote proper PPE use and help elevate safety standards across the industry
Product Feedback
Gather real-world insights from professionals using the products daily.
Community Growth
Expand brand visibility across social platforms, trades communities, and professional networks.

Who We Partner With

Ideal LIFT Safety influencers include individuals working in or creating content around:

Construction trades
Electrical & utility work
Oil & gas
Iron workers
Linemen
Contractors
Industrial safety professionals
Skilled trades educators
Workwear and tool reviewers
Safety trainers

Follower counts are less important than credibility. Micro-influencers (2K–50K followers) who are respected within their trade communities are often the best fit.